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Dancehall Veteran Aidonia has been laying low but seemingly staying high, as he is set to release his own strain of cannabis.

The product will be produced by Epican Medicinal Limited, which is Jamaica’s first cannabis dispensary.

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Aidonia, was announced as the Epican brand ambassador in February 2019. He along with many other industry-mates and influential Jamaicans are long time advocates of marijuana use in all facets on human life.

The president of Epican president Dwayne McKenzie said the partnership was an ideal one as marijuana is a significant part of Jamaican popular music.

During the unveiling ceremony, McKenzie said: “when we look at Aidonia’s chart, how he has moved and how he has held his own, it reminds us of what we went through.

So all the signs aligned themselves, and everything was properly worked out.

He added: “I am sure it will be a lasting and an evolutionary relationship, which will bring something to the Epican brand.”

A post was created over a week ago via Epican’s official Instagram page revealing the news and captioned,  “@aidonia4thgenna in the Epican Lab developing his NEW trademark strain with our Regional Retain Manager @kharmalove, Head of Marketing @jbibbons and President, D McK. What do you think he should name his strain? Best name wins!,” they said in the post with a photograph of Aidonia in the lab.

Many names have been offered so far like Lala land, Nuh Boring Herb, aircraft, Gen kush, Hi Donia kush, and Genna Kush #4TH.



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