Very rare you see a young Jamaican artiste garner national attention whilst effectively and efficiently navigating the complexities of fame but also growing their craft, Kemar Higchon is one of the very few.

In his latest single Whap!, the ‘Sauce Boss’ in his usually sing-jay fashion skillfully maintaining core elements of dancehall with Hip-hop resembling bars, a moderate balance between the rising Trap Dancehall and traditional dancehall sounds.

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His penmanship and ability to deliver vocally, bars filled with witty lyrics proves not just growth but that he is talented to the core.

Listen Whap Below:

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Entertainment publicist, Shuzzr, is a well-known name in the reggae-dancehall entertainment and media landscape. In 2020 being recognized by Billboard as a pioneer in his right, his introduction to public relations came in 2009- 2010, where he represented Gaza Kim who was allegedly assaulted and Blak Ryno who were apart of the leading musical group of the decade in Jamaica and arguably the Caribbean. From navigating the media storm surrounding Gaza Kim, and Blak Ryno departure from Portmore Empire/GAZA which was led by Vybz Kartel, Shuzzr positioned himself to become a guru in public relations.