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 US pharmaceutical firm has announced the release of what it calls the world’s ‘first and only’ Bluetooth Smart-enabled pregnancy test.


While most tests just require the user to pee on a stick and then wait three minutes for the result, First Response Pregnancy PRO from Church & Dwight brings the whole pregnancy testing-process bang up to date, while others may say it just made a simple task much more difficult.

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According to Dre1, The kit’s Bluetooth-enabled pee stick syncs up with a smartphone app, offering the user ‘pregnancy-related content only available with Pregnancy PRO, and a personalized user experience throughout her entire pregnancy journey.’

The test provides a three-minute countdown for the result whilst it offers a variety of options to help kill time. the options are as follows:

Calm Me: Relaxing visual content to ease her nerves and/or anxiety”

Educate Me: Content that informs her on fertility and pregnancy”

“Entertain Me: Videos and content to help distract and entertain her”

After the wait’s over, the user must then enter a secure code to access the result.

If it comes up negative, the app will offer suggested next steps and resources including cycle tracking.

If it’s positive, the app can provide an estimate of due date, track pregnancy milestones, suggest questions to ask her doctor, and provide updates about the baby’s growth.

First Response says its Bluetooth test stick will able to detect pregnancy as early as six days before the day of a missed period and is more than 99% accurate from the day of the expected period, similar to its other First Response tests.

The new pregnancy test becomes available in the spring.


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